OUR STORY

Since I was 14 years old I dreamed of creating my own clothing brand. Back then I didn’t know exactly what it would be, I just knew I wanted to build something that was my own. 

Fast forwards a few years and life pulled me in a different direction. I was pushed onto a path that didn’t feel like mine. College, apprenticeship, careers. It all felt forced, like I was living someone else’s life. The weight of it took a toll on me, I lost myself and the fire. 

My mental health started to decline and I reached the darkest place I had ever been. A place where I truly thought my story was over. It was in that moment, at my breaking point, I realise this could be the start of my story instead of the end. 

That night changed everything. I started creating again, pouring my pain, feelings and healing into designs as a way to cope. What started as a dream turned into my mission: building a brand that helps people feel seen. Admire Mine was born from that purpose. 

When you wear Admire Mine you aren’t just putting on clothes, you’re stepping into your strength and taking control of your story. It’s about admiring everything you’ve been through up until this point and everything you will become, admiring who you are. Through every design I aim to tell a story, spark a conversation and remind people they aren’t alone. 

Admire Mine isn’t just fashion. It’s freedom. It’s strength. It’s healing. 

This isn’t just my story anymore, it’s yours too. 

-Elliott Wright

Founder of Admire Mine